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Franklin, Indiana 46131
Phone: 317.738.3434
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Have you ever gone to order company shirts and been asked: Would you like the logo screen printed or embroidered? Didn’t know for sure how to respond? Read below for pros and cons of each process and make a more informed decision next time around: Heat Press Just as the name indicates, this method uses […]
What are tri-blend t-shirts and why are they so popular? What they are: Tri-blends are simply what they sound like! They are a blend of three different fabrics: polyester, cotton, and rayon. Each fabric contributes its own benefit, making it softer while giving it its own unique textured look. The cotton contributes comfort, the polyester contributes resilience, […]
Looking for fun summer promo products? Check these out! 1. Sunglasses Item #PZIVI-LQYEX This classic summer promo product will always be a hit with customers. There are so many different options for UV protection and style all in one! 2. Insulated Tumbler Item # JWKSF-LNDKS Double wall insulated tumblers are a necessity […]
As technology continues to grow and enhance businesses, the question arises if printed marketing materials like business cards are necessary. But they are just as important as ever. Here’s why: Business Cards Provide a Personalized Experience – When speaking with someone in person about your business, exchanging business cards creates a personalized experience with that […]
Ask yourself these three questions: What is the purpose of your sign? First of all, this may seem obvious, but it is essential to begin your creation process. Planning out your content before starting is smart especially if you want to ensure you include all the right information to attract the customers you want. Will […]
By Erin Smith Spotlight Strategies October 2013 It’s amazing the wonderful strides a community makes when business-minded people awaken their philanthropic passion and contribute their resources. The intention of this monthly feature is to share the work not-for-profits are doing to make our community a wonderful place, and inspire others to get involved, sharing their […]
By Erin Smith Spotlight Strategies June 2013 Every great business owner looks for a way to differentiate, carve out a niche market and/or reinvent their business to stay ahead of the curve. There are endless possibilities, yet great business owners don’t get hung up in weighing these possibilities for too long. They research, listen to […]
By Erin Smith Spotlight Strategies June 2013 I was honored to moderate a panel discussion at the Excelerate Hendricks County Event this past month. The panel represented a diverse cross section of industries including trucking, veterinary, payroll, fabric arts and inventory specialist. As each business owner shared who they looked to for advice, candidly revealing […]
By Erin Smith Spotlight Strategies March 2013 Are you tired of all the “trinkets & trash”, Chotskies and Promotional Product items? Personally, I believe customers are smart and shop around comparing price and quality and don’t solely base a purchase decision on the spatula or first aid packet that you gave to them.
By Erin Smith Spotlight Strategies March 2013 Logo’d Company apparel is one of the least expensive ways to capture great PR! Think about it. You have employees that work for you that believe in your company. They depend on YOU to feed their families, create a satisfying work environment and mentor them to become better […]
