Businesses are opening back up! How do you rise above your competition and capture market share? You get creative. Figure out what might “wow” your customer. What is the trigger point to get them to buy from you or call you for the service your company provides?
Here are the Top 3 Summer Fun Give-away items with fun suggestions on how to engage your customers as we all get #backontrack:

Yummy Lip Balm

lip balm

It’s cheap, functional and look at the new yummy flavors! These are easy to ship in a bubble pack envelope. Include a special discount card or flyer should the customer purchase your product/service in by a specific time. Might we also suggest this is a great unisex gift. Keep in your pocket, purse, car, workout bag, etc. You can’t have too many. 

And for you history buffs, bet you didn’t know how this story. Read more… 

Mood Light Balls

mood light balls promo item

Perfect for an outdoor evening event. Everyone will want to know where you got these and you can send them home with guests as party favors. Perfect for their pool/water feature back at home. Get in the mood to have a great time and social distance too!

Bike Frame Bag

In case you haven’t heard, biking is HOTTER than ever as a summer pandemic activity. It is BOOMING! Riding outdoors allows for easier breathing (no masks) and who wants to be closer than six feet? You might wreck! So, perfect for social distancing too.
If you need to get in front of folks who like to ride bikes, provide a useful resource, a bike bag. Fun summer colors make this an easy choice for bike lovers everywhere. And, it’s light weight and ships beautifully. Consider a special mailer campaign for qualified leads and have them contact your to receive a bag. You will collect their highly coveted contact info and make a customer for life.

Our Spotlight team has more suggestions and ideas just for YOU! Contact us today! Experience how easy and helpful we are to work with.

Cheers to Summer Fun!

Contact our talented team at 317-738-3434 |

Erin Smith

Erin Smith is co-owner of Spotlight Strategies, a marketing solutions firm specializing in print, apparel, promotional product and signs.  An accomplished health care administrator turned business owner, Erin brings rare behavioral expertise to the world of small business.

With a Master’s degree in social work, and a thriving business she is a sought after advisor, coach and mentor to many of Indiana’s small business owners and support associations.  Erin demonstrates unwavering commitment and facilitates profitability to any organization to which she directs her time and talent, and is successful in motivating and empowering people whether supporting a cause or building a company.